Marketing Manager Personality Test


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Marketing Manager Personality Test

Purpose: It will help you identify the person who has the leadership qualities necessary to direct the work of others and create a competitive, results-oriented culture. A good Marketing Manager will stay abreast of projects in his/her department, motivate employees to be creative and productive, relate well interpersonally, live up to obligations, and work hard. This test will also help you choose people who have the mental ability to handle the complexities of managerial level responsibilities.

About the Test: This test battery has three parts (1) a 169 question untimed personality inventory and (2) a 44 item test of mental ability (about equal number of items for verbal reasoning, numerical reasoning, and abstract reasoning), and (3) a set of 46 open-ended statements to which the candidate must type in short answers. This test will probably take most people 2 hours to complete although it will vary from person to person because all components are untimed.

What the Report Gives You: Graphical display of scores, explanation of aptitude results, list of strengths and developmental concerns, display of the narrative comments given to the open-ended statements, and suggested interview questions.

Testing Process: Online testing provides immediate reporting. Proctoring is desirable but not required.

Options: Contact us to learn how we can customize the test content or the way information is presented in the report to meet your specifications. We can also help you validate an assessment for your workforce or establish company-specific scoring.

Validity Information: Available upon request.

Download Sample Report


Undesirable Behaviors Test Content Desirable Behaviors
Slow to learn, needs simple tasks General Mental Ability Quick learner, clever, handles complexity well
Simplistic thoughts, negative attitudes, grammatical mistakes Open-ended questions Articulate, meaningful comments, expresses positive attitudes, no grammatical mistakes
Uncomfortable in lead roles, easily bullied Assertive Leadership Persuasive, influential, comfortable in lead roles
Contentious, argumentative Agreeableness Easy-going, pleasant, respectful
Not competitive, not goal oriented Competitiveness Competitive, results oriented
Fails to live up to promises Dependability Lives up to obligations, adheres to rules
Overreacts to stress, gets upset easily Emotional Resilience Calm, level-headed, handles stress well
Aloof, sparse communications Extroversion Keeps people well informed, builds relationships
Bends rules to suit own purposes Integrity Strong moral code
Direct, blunt, revealing Impression Management Diplomatic, interpersonally sensitive
Focus on enjoyment of the job Extrinsic Motivation Focus on pay for performance
Doesn't feel responsible for how employees feel about their jobs Managerial Human Relations Good motivator for others, tries to help others succeed in their careers
Does not stay on top of tasks that have been assigned to others Managerial Task Structuring Stays on top of details that have been assigned to others
Sticks with tried-and-true approaches, resistant to new ideas Openness to New Experience Enjoys learning and new ideas, innovative
Focus on day-to-day operations Operational-Visionary Style Strategic thinker, long range planner
Gives up easily, tends to find fault easily Optimism Positive about the future, good motivator, perseveres in spite of difficult challenges
Lacks confidence in own decisions Self Confidence Confident of own decisions
Prefers working on own Teamwork Enjoys working in collaborative fashion
Does the minimum Work Drive Willing to go the extra mile


Price per test: USD 45


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